Speaking to Your Audience – The New Media Approach
September 7, 2017
Unless you’ve been living under a rock, people don’t consume media content the way they used to. Social media, along with streaming services, have kicked
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Unless you’ve been living under a rock, people don’t consume media content the way they used to. Social media, along with streaming services, have kicked
Since way back in the flip phone days of 2004, Facebook has been a social media innovator. Their newest change is a form of advertising, the mid roll video ad. These mid
Have you ever seen some sort of advertisement that was unusual and caught your eye? For example, McDonalds french fries painted as the crosswalk, a
If you’re like us and can’t get enough of Instagram, chances are you’ve scrolled across an ad or two. Instagram advertisements are a popular way
We have all caught ourselves scrolling through Facebook late at night watching one video after another on our newsfeed. Videos have become one of the
In the world we live in today, just about everyone is thoroughly emerged in their phones, whether it be on Facebook, Instagram, Snapchat etc. Whatever
Successful marketing is all about being where your consumers are. There are many circumstances that can change the channels through which media is consumed. One
The rise of social media has changed our lives, for better or for worse, and has given us new forms of communication. The act of
The advertising landscape is getting more complex every day, but there’s one way to reach your target audience that hasn’t changed in nearly 100 years: