How to find trending audio for your reels

HOW TO FIND TRENDING AUDIO FOR YOUR REELS The use of popular sounds is one of the most important aspects of utilizing Instagram Reels. While there are a variety of elements that contribute to the creation of an effective reel,(How to Use Instagram Reels to Grow Your Business Now)  using interesting, on-trend audio is without […]

How to Use Instagram Reels to Grow Your Business Now

Social Media

Instagram Reels have been a game-changer for marketers since they were introduced in 2020. The ability to discover content on the Meta-owned social media channel has never been easier, and brands are finding success by incorporating short-form video into their Instagram content strategies. The potential for generating revenue through Instagram Reels is practically limitless. However, […]

11 Ways to Successfully Use Social Media

1. Define your goal Before you get started, figure out what you want to gain from social media marketing. Is it a way to be seen? Do you want your business more known? Do you wish to increase awareness of your brand? Or do you intend to attract new clients? Knowing precisely why you’re using […]

The Evolution of Social Media

The world of social media is ever-changing, and updates always come to our left and right from both a business and a personal standpoint! Marketing professionals everywhere are consistently evolving and strategizing about how to utilize the largest marketing platforms in the world for innovative, groundbreaking campaigns and unique concepts to reach the masses.   Do you remember way back when your […]

New Website Ideas for 2022

It’s to no surprise that technology evolves towards satisfying our human need for simplistic use, interaction, and communication. Nowadays there are numerous ways for us to communicate across the globe with just a flick of our thumb. With that being said, the focus on how websites are built will also evolve in order to satisfy the same human need for UI/UX, and communication. Here […]

The Season of Giving (and Receiving): Social Media Contests and Giveaways

PMC Media Group award

In the sea that is the oversaturated marketplace of social media, highly sought after “free stuff” remains afloat. A concept that’s stood the test of time, free stuff continues to garner instant attention, even amongst your cluttered timeline. But however old the phenomenon of getting something-for-nothing may be, the modern consumer is ever evolving. Effective […]

Silent Killer: Why You Should Caption Videos

PMC media group captioning videos on social media

We’ve all been there; scrolling through social media while waiting in a doctor’s office, on the train to work, waiting for your food order, or while someone else is talking the phone. Now how many times are you clicking on videos and watching with the sound off? I bet more often than not.

From 60 Seconds to 60 Minutes: IGtv

The way in which the public is consuming media has shifted significantly in the past few years. Mobile video is expected to account for 78% of all mobile traffic by 2021. Social media giants can already be seen adjusting to this change. Facebook now has stories (videos or images that are shared with followers/friends for […]

The Secret (Not So Secret) Art of Geofencing

Nearly two-thirds of American public now own a smartphone of some sort, which is why it’s crucial that business owners make efforts to target potential customers through mobile marketing. Geofencing is a service that triggers an action when a mobile device enters a set location. From coupons to notifications to engagement features to security alerts, businesses […]

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