Social media is a revolutionary public relations tool that is changing how messages are being communicated to the public. Traditional public relations is no longer a one-way method of communication. It is now becoming a dialogue between the company and consumers, as seen last week when the iconic breakfast chain iHop revealed that it would be changing its name from IHOp to IHOb.
Public Relations | Why a Charitable Campaign is Great for Business
There’s never a bad time of the year to give – charities always need support around the clock. But something