Political Advertising | Slinging Slogans and Lobbing Logos

It turns out there is no rock big enough to hide under that would insulate us from the madness that is the 2016 election campaign – trust us, we looked. But even when the future well-being of one of the world’s only superpowers is at stake, there’s still a lot of fun that can be […]
Branding: The Psychology Behind Colors

Often when starting up a business, many entrepreneurs are too caught up in creating their business plan, hiring staff, and making sure daily operations are accounted for to properly brand their new business. When starting up a business, you need to design a logo, choose a color or two, and pick an appealing font. It’s […]
A Unique Logo Is Essential Your Business
Do I really need a good logo? Yes. 100 times yes. Although you can create and run a business without one, you shouldn’t. This is one of the most common mistakes among small business owners when it comes to making a public presence and growing their business. Many start-ups don’t see a need for one, and […]