Branding: The Psychology Behind Colors

Color wheel diagram illustrating branding elements and stakeholders, including consumers, advertisers, and marketers, emphasizing the psychology of colors in branding strategies.

Often when starting up a business, many entrepreneurs are too caught up in creating their business plan, hiring staff, and making sure daily operations are accounted for to properly brand their new business. When starting up a business, you need to design a logo, choose a color or two, and pick an appealing font. It’s […]

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